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We Fly
Nov 7, 2017 1:45:43 GMT -6
Post by gocardsgo on Nov 7, 2017 1:45:43 GMT -6
Ball State undergoes branding update and have landed on "As Cardinals, We Fly" or just "We Fly" for short.
Thoughts?
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We Fly
Nov 7, 2017 5:53:08 GMT -6
Post by Deleted on Nov 7, 2017 5:53:08 GMT -6
Hoping the marketing company threw this in as a freebie.
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We Fly
Nov 7, 2017 6:13:29 GMT -6
via mobile
Post by 00hmh on Nov 7, 2017 6:13:29 GMT -6
More like 400K.
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Post by cardfan on Nov 7, 2017 6:31:40 GMT -6
Money not well spent.
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We Fly
Nov 7, 2017 7:22:59 GMT -6
Post by Lurkin McGurkin on Nov 7, 2017 7:22:59 GMT -6
I like the logo update. The slogan is ok. Better than most universities.
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We Fly
Nov 7, 2017 7:42:32 GMT -6
Post by Deleted on Nov 7, 2017 7:42:32 GMT -6
I like the logo update. The slogan is ok. Better than most universities. Looks like the ad agency that created Wendy's new logo, created the revised BSU logo. Very cartoonish. I'm looking for a hidden word in it. The newly chosen font is very banal.
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We Fly
Nov 7, 2017 8:02:13 GMT -6
Post by Lurkin McGurkin on Nov 7, 2017 8:02:13 GMT -6
All I know is Benny has a pretty nice rack.
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Post by Deleted on Nov 7, 2017 8:36:04 GMT -6
A good college slogan can last decades....
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We Fly
Nov 7, 2017 8:43:58 GMT -6
Post by Deleted on Nov 7, 2017 8:43:58 GMT -6
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Post by Deleted on Nov 7, 2017 8:49:01 GMT -6
Is each new president coming to BSU and needing new university branding similar to dogs marking territory?
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We Fly
Nov 7, 2017 8:59:17 GMT -6
Post by DickHunsaker on Nov 7, 2017 8:59:17 GMT -6
I like it. The money was spent on development and implementation (so lots of advertising too). The Logo part probably cost 10,000 to 20,000
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We Fly
Nov 7, 2017 9:00:58 GMT -6
Post by DickHunsaker on Nov 7, 2017 9:00:58 GMT -6
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Post by cardfan on Nov 7, 2017 9:51:31 GMT -6
On Twitter students were making fun of it immediately. But, students gonna student.
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We Fly
Nov 7, 2017 9:54:01 GMT -6
Post by DickHunsaker on Nov 7, 2017 9:54:01 GMT -6
On Twitter students were making fun of it immediately. But, students gonna student. Whenever there's something new, it's going to be critiqued. I think with the right strategy it's going to catch on.
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We Fly
Nov 7, 2017 10:01:46 GMT -6
Post by Deleted on Nov 7, 2017 10:01:46 GMT -6
On Twitter students were making fun of it immediately. But, students gonna student. Whenever there's something new, it's going to be critiqued. I think with the right strategy it's going to catch on. It's stupid, mostly because it's devoid of any real meaning or discernible message. This is an example of why I no longer donate money to BSU.
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